Some people may think that packaging is an unimportant detail, but it can affect your business in so many ways. It's not only about the way the packaging looks either; packaging can affect everything from sales to logistics, and if you don't consider all these factors, you will end up making mistakes that could cost you dearly.
Let's take a look at some of the ways bad packaging could end up hurting your bottom line. 
Source: https://www.entrepreneurshipsecret.com/bad-packaging/