We are an integral part of the digital world. The year 2020 is all about digital marketing and Search Engine Optimization. Due to the advancement in technology and Artificial Intelligence, everything is getting digital.  
The same goes for the real estate sector, where realtors take help from digital marketing to succeed in their careers.
The term used by the realtors over here is Real Estate SEO, which can be rewarding in many ways. From guaranteeing an increased number of visitors to generating high-quality content, real estate SEO covers everything. 
Yes, for some real estate agents, it might be challenging to understand the concept. However, the ones who have been doing real estate SEO know that it is worth the efforts.

Source: https://www.entrepreneurshipsecret.com/ultimate-guide-for-real-estate-seo/