Whether you are conducting your direct mail marketing campaign to drive traffic either online or offline, many entrepreneurs may consider this traditional strategy as a little hit and miss. 
However with the right know-how and meticulous planning you can develop a direct mail marketing campaign that has plenty of perzazz to capture your core demographic and get your products or services out there.
We’ve compiled five essential steps to success when running a direct mail marketing campaign, so whatever your niche, you can get your business noticed by the people who matter.
Source: https://www.entrepreneurshipsecret.com/how-to-gain-success-in-your-direct-mail-marketing-campaign/