One of the prime factors which have made big shots in business world, big shots, is marketing.  This holistic term had its origin simultaneously with that of business. Gone are times when barter system used to rule the world, when each product became its own currency to be exchanged. When the concept of purchasing came into existence, marketing started off with a full throttle.
We belong to a time when internet is governing and it is digital marketing which has become the order of the day. Digital Marketing is considered to be the part of advertising and promotion. Since the dawn of Post millennium, the aspect of consumerism has reached a new high.
The entrepreneurs across the world are taking a stand not only in the physical world but the virtual world as well. Through the aspect of online promotion, these entrepreneurs are making their presence felt breaking every barriers and beyond every boundaries.
Source: https://www.entrepreneurshipsecret.com/digital-marketing-strategy/