Making the right choices about your social media marketing is one of the first steps to building real engagement with customers or conversation within your industry. Without a solid awareness of which platform is most relevant and offers the best ROI, you’re walking into a land of opportunity with your eyes closed.
However, there is solid statistical data to help you choose which platform you’re best leading with, along with which secondary and tertiary avenues you should pursue.
Source: https://www.entrepreneurshipsecret.com/social-media-platforms/