Now that we have thought through and written down our business ideas and identified various entrepreneurial opportunities, we need to test it. We need to know if it is a strong idea that will result in a competitive and profitable business. Opportunities occur when people discover a problem of some kind that can be solved with the provision of a product/services, or when people decide they have certain needs or wants to satisfy.

Read more: https://www.entrepreneurshipsecret.com/using-swot-to-test-and-analyze-business-ideas-and-opportunities/