YouTube Still Making People Suffer

YouTube Still Making People Suffer
Oh, Those Crazy Liberals, No Matter How Much They Cry "Capitalism is Evil" They Always Seem To Bow Down And Kiss The Devils Ring.
Despite YouTube stating that they had banned long-form commercials, YouTube viewers are still being forced to watch an entire 30-second ad from the site's biggest partners, before being allowed to actually see the video they clicked on.

NBCUniversal, Viacom, Turner and other networks seemed to have disregarded YouTube's announcement, and still run 30-second ads, without the ability to skip over them.

Amazingly, YouTube doesn't seem to ban them as they do Conservatives who step out of line?

Early last year, Google(the parent company of YouTube) announced it would stop showing 30-second ads that don't include a skip button because viewers generally hate the lengthy intrusion. But the big ad spenders like Time Warner, Verizon and GMC seemed to have given YouTube the middle finger as they are still running the longer spots.

A YouTube spokeswoman said in an e-mail statement:

"We stopped supporting 30-second unstoppable ads as of January 2018, but while we ramp down, a very small number of impressions coming from third-party ad sellers might still be working its way through our systems. As always, we're working with our partners to focus on formats that work well for both users and advertisers."

The major TV networks can use their own ad teams and technology to handle the commercial experience on their YouTube channels. They use third-party vendors like Freewheel to coordinate digital video ad campaigns that run across videos on their own sites and YouTube.

 

The 30-second commercial is the standard on television but the digital world is trying to advance shorter formats that users might tolerate more. The six-second ad is starting to take off. Even traditional networks like Fox, have taken a liking to them and has run six-second commercials during their primetime television lineup.

However, many of the old school brands are still very much attached to longer 30-second commercials, and many are skeptical about how much impact they can have on consumers in just six seconds.

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