If you do not speak up about your business, someone else will.
You then lose control of what is being said and risk people getting the wrong idea.
It is your job to speak up about your business and to make sure that it is represented the way you want it to be represented.
I am not talking about referrals and people loving what you do, I am talking about speaking up about YOUR business and telling people exactly what you do, what problem you solve and how you do it.     I am talking about being able to speak up and attracting the clients you want to work with, and not ending up with a stream of clients who drive you nuts.     I know who I would rather work with.

When I speak up about my business, people know that I help women in business to speak with confidence and clarity.    Other people may say I am a public speaking coach or that I coach women to be confident.     But I do so much more and the core of my business is clear to people when I speak.    You need to be clear about what you do and speak up or shut up.

We live in a world full of noise.    So many people have taken their business online and more and more business appear online ever day.    If you do not speak up about your business with confidence and clarity, then you will be lost in the noise of others.   Equally, if you are shouting and screaming to get above the others, you will be ignored.   Your voice needs to be clear, confident and rise above others.   It needs to have authority, passion, and power and you are the only one who can make it happen.    Relying on others does your business a disservice and your clients are left floating around looking for someone who can help them.     All because they cannot hear you.

 

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