Boxer Cherneka Johnson used the weigh-in for her fight on Saturday to debut her OF by posing covered in body paint with the video viral
Everything is at stake!
For boxer Cherneka Johnson, aka Sugar Neekz, this week is a significant one. The 15-1 record and championship of the 28-year-old IBF super-bantamweight world champion are on the line. She has a full week of commitments in addition to the title battle. The Australian needed to create some headlines and announcements before entering the ring. She completed both tasks on Friday.

Boxer Cherneka Johnson aka Sugar Neekz poses in body paint during weigh-in to promote her account, video goes viral

At Wembley Arena on Saturday, the 28-year-old IBF super-bantamweight world champion defends her championship against Britain's Ellie Scotney after recently making a full recovery from a terrifying head injury. But she attracted attention by showing up to her weigh-in with a different strategy.
https://twitter.com/BoxingKingdom14/status/1667158734928490500

Watch Johnson shows up in paint for weigh-ins.

The first step on Sugar Neekz's agenda was to declare that she had adopted a strategy from another Australian IBF champion and has joined the ranks of recent boxers who have partnered with OF.  The IBF's bantamweight champion is obviously none other than Ebanie Bridges. Bridges has a history of using her weigh-ins to generate news coverage and announcements. Her debut introduction on social media as Sugar Neekz was made in the form of a little video.
Bridges' friend and boxer influencer Elle Brooke also appears in the video. What made her there? Because Bridges' playbook will once again be used by the two as they work on some content. The IBF super-bantamweight champion donned a body paint top to her weigh-in after announcing her new collaboration on social media. The OF logo was painted over the top of her chest on the tank top.
The account of Johnson will provide users the chance to chat and connect on a more personal level in addition to providing access to exclusive behind the scenes content, fight preparations, and unseen training clips.

Cherneka Johnson entered the territory of Ebanie Bridges

Johnson, who was born in New Zealand but has represented Australia internationally, has drawn inspiration from Ebanie Bridges, a fellow world champion boxer and model. Bridges was among the first to welcome Sugar Neekz to OF, as one might anticipate. She not only welcomed her but also offered to work together.
Johnson has a 15-1 professional record since leaving the amateur ranks in 2016. In March 2021, she suffered her lone loss to Shannon O'Connell by a split decision. The undercard for Sunny Edwards' world title defence versus Andres Campos will include Johnson and Scotney.
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