Every business needs social media to succeed online. Businesses all over the world are discovering different ways social media can contribute to their growth and success. There are many ways social media can help companies to achieve this success. Some of them are:
Traffic and search engine ranking.
Makes contents sharing easy.
Increases brand awareness.
Helps build a better relationship with customers.
Helps companies learn about their audience.
Helps in better targeting of audience.
Receives instant feedback.
When you are managing different social media accounts, it can be quite overwhelming. From creating contents, posting, sharing contents, monitoring your audience, and the list goes on....
The only effective way of managing all your social media accounts is by making use of social media management tools. This makes the job easier and effecient.
We are going to discuss some of the most important tools below. Note: you might not need all of them as many of them have similar features. Choose the ones you need for the work you do.
1. Hootsuite:
Hootsuite is an awesome management tool being used by millions of professionals worldwide. It works scheduling and helping to analyze marketing campaigns. It has many tools to help create contents for social media.
2. Canva:
There is the need to add lots of visual contents as part of your social media posts. Canva offers high quality images at affordable prices, although some of them are free. Most of their designs make you look like a professional even if you are just a begineer.
3. Buffer:
Buffer allows you to share your contents across mutiple social media from one place. With this tool you can schedule posts to appear on your accounts any time you choose.
4. Agorapulse:
Agorapulse offers great customer's relationship platform for Twitter, Facebook and Instagram. It has a dynamic reports on all the three networks. Agora let's you run promotions, contents and much more.
5. Socedo:
Automated lead generation is driving success for internet marketers in helping them make lots of sales at a reduced cost. Socedo works best with this regards, it does all the work for you. It picks the right leads and engages them, all these automatically.
6. Everypost:
This wonderful tool allows you to do virtually everything. It helps curate contents, share contents across the social media. Designed for android and iphones devices. Everypost is the tool for you when you are on the go.
7. Crowd booster:
Crowd booster is an analytical tool. It helps to effectively optimize your marketing decisions. If you have been doing all you social media analytics manually it's time to automate it, crowd booster is the tool for you. this tool does the work and updates you regularly.
8. IFTT:
IFTTT is an effective automation tool. It works on the recipe of "if this then that". You choose the format you want and it executes the action. It works across all the social media.
9. Securemysocial:
Securemysocial secures your social media contents. This tool helps you monitor what your employees are doing with the companies social media accounts, get to know when they are on right track and when they are not. Securemysocial alerts you to any post or content by your employees that violates the company's policy.
10. Tweepi:
Tweepi is a great tool for twitter. This tool simplifies every twitter activity, from finding the right audience to following and unfollowing users.
11. Social clout:
Socialclout is an analytical tool. It delivers report on where you need to make changes in your campaigns. It monitors your progress and response from your customers.
12. Oktopost:
Oktopost is a management tool focused on leads generation. It's an effective tool in helping businesses make money
13. Feedly:
Feedly helps you to know what others in the same industry are up to, what they saying, their post and so on. This tool helps you keep abreast of happenings in your field. Feedly offers curation and sharing of contents.
14. Tailwind:
If you are into pinterest marketing, then tailwind is just for you. It helps you create board pins and scheduling. Tailwind determines the best to send out your posts.
15. Bit.ly:
Bit.ly is used to shorten url, it's useful in short post especially with twitter. It can also be used to monitor the traffic generated from the contents.
Conclusion:
For you to make the right choice in which tool to use you need to understand the features of these tools. There are many tools now available for social media management. Now that you have a clear understanding on how these tools work. It's now your turn to choose right ones for you campaigns.
http://onlineprenuer.com/15-top-social-media-management-tools-know/
